Styling report - Commissioned by Willem de Kooning Academie Hogeschool Rotterdam in 2005
Today styling is a full-fledged profession. It interlaces the (commercial) works of the classic design disciplines into accessible, contemporary images and concepts by interpretation of zeitgeist and target group. Reason enough for a progressive art & design school to ask me to investigate the professions relevance and its potential scope for a new course. This resulted in a report and visual presentation.
