Once Upon a time- Master Thesis Retail & Interior Design Piet Zwart Institute - University of Plymouth, UK
The thesis titled "Once upon a time" investigates the market potential of the pot plant by putting it into the context of its history and industry, and moreover its cultural and social meaning. Innovation in the current retail plant market seems next to impossible; the thesis however lays bare a number of innovative ideas and concepts.
Quotes from the graduation commission: "Her project demonstrates originality in ideas, and the width of each idea shows the richness of her mind. [...] Tessa’s strength lies in creating a realistic, relevant and highly original concept even when starting from zero. She is very strong in concept and strategy."
